The Korea Foundation (KF) was established in 1991 to promote the charms of Korea to the world and to perform and support public diplomacy to deepen mutually friendly international civil networks. Since its founding, the KF has worked on various foreign exchange programs including the promotion of Korean studies, networking to foster international cooperation, arts and cultural exchanges, and media projects. Today, the KF stands tall as a specialized public diplomacy organization that represents Korea. According to the Public Diplomacy Act, the KF is the only “institution that conducts public diplomacy” and it is growing thanks to the participation of all citizens.